Ads - You Can Do It, Just Do It Right
Wednesday, April 2nd, 2008In game advertisements. Some people find the very notion sickening. Big companies paying out hundreds, thousands, or maybe even millions of dollars to get their ads stuck in our games. And the worst part is, we aren’t seeing any of the benefits. They still charge us fifty or more dollars for the game, and in the case of MMOs, usually a monthly fee of $14.99 as well, and still they stick in ads.
It feels kind of like a slap in the face to know that these companies are pulling in money from every direction possible. Then they have the gall to tell us that making games is expensive, and that extra money from advertising isn’t covering costs. As if it’s our problem that they are in the business of making games. A little hint, don’t bitch about something you choose to do.
If you make games for a living, don’t cry to me about how hard it is. It’s like those parents I hear whining to their own kids about how the kids don’t know how hard it is to be a parent. Well, you know what, the kid didn’t have a choice in it, you did, so suck it up and deal with it.
It’s something I’ve seen far too commonly. The defense by developers is almost always the same, some variation of “Making games is expensive, if you want to continue enjoying the game than we have to make some money off of it. That’s just the business.”
Yeah, we’re all crying because you do something that you enjoy. It really helps the rest of us working in jobs we may or may not like but that we perform anyway because it provides us the necessities. No, go ahead, tell us all about your money problems. We’ve never faced anything like it before. We are all completely business inept. Hold on, let me find a cat for this, he should hammer the point home.
Over the past couple of days I’ve noticed several posts in my feed reader covering betas, leaks of information (beta or otherwise privileged information) and even a bit about NDAs and breaking them. I’ll probably reiterate here some of what
Rhyming not intentional but awesome regardless.
Games are expensive to make. Getting back that money isn’t easy. Let’s do a few examples to show this. 
